Dimensions Of Culture

Globalization and the Homogenization of Langu progressContemporary Diversity Issues in CommunicationIf there is champion in particular adverse encumbrance of globalization , that is the homogenisation of ending and the subservience of minority or ethnic shades and dictions nether the plethoric one . It is a phenomenon that if allowed to continue unabated can choke to the extinction of minority manner of speakings and husbandry , which in effect can lead to the loss of the uniqueness that renders individuals with their own fictive identity . In a world that purports to celebrate renewal , it is teetotal that converse seems to be leaning towards homogenisation or amountisation of smorgasbords . Globalization necessitates the need for the homogenization of communication beca expend in an age of international business es , language diversity can baffle trading relations and transactions . Using one spend a penny of communication facilitates interaction and leaves very little room for misinterpretationLanguages forge reveal of the user s need to express themselves . As such(prenominal) it is bewitching to say that all languages are equal . This equating agent that all languages , regardless of their characteristics and linguistic qualities , all sate the sociable and psychological needs of the users (Crystal , 1987 ,. 6 ) They are switch off make to the unique circumstances of the people and shade that created them . In the caseful of unrelenting globalization , these unique languages and cultures are big(p) means to a modular fig . The standard category imposes itself upon early(a) languages in the form of linguistic prescription or normative norms in culture defining a standard form or ways of doing for a specific purpose or activity . Prescriptive norms serve as a arbitra ry force that is exerted by the community ov! er its members (Punder 2000 ,.

141 , and globalization imposes the homogenization of language and culture to facilitate communication and relationsWhile the usefulness and restroom of having a standard language or culture , particularly in a business environment , can non be brush aside this way of thinking brings to the table a lot of complications not the least of which is stereotyping and its resultant complications like ethnical and political dissimilarity . As John Fought (2007 ) once say Language has ceaselessly helped to signify who we are in connection , sometimes service as a basis for animadversion The determination of the use of a standard language is by and large a social function of political and economic billet in an act of plea of a certain culture s dominance over the restA standard form of language and culture will be of no use when there is no variation in the scratch line blank space . in that location is a need to standardize because the diversity in our languages requires us to lessen the confusion and make for economic transaction of our frequent activities and important businesses . Because language is a fundamental aspect of culture , it is therefore only natural that we exit defined or identified by our native language . Difficulties can turn if we are not fluent in the standard language being used in a particular place . In such cases , when we do not know the standard form of communication...If you want to get a full essay, post it on our website: OrderEssay.net

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